In 1998, Corcho Rodríguez accomplished a significant milestone by acquiring the picturesque Yellow Rose ranch in La Barra, Punta del Este. This acquisition garnered attention not only for its natural beauty but also for the romantic tale intertwined with its history – the yellow roses symbolizing Rodríguez’s past romance with the renowned television personality, Susana Giménez. Following his separation from Susana, Rodríguez committed himself to transforming Yellow Rose into one of the most remarkable country estates in the region, progressively enriching it with amenities such as a polo club and a winery.
To showcase his dedication to Uruguayan polo and signify his foray into winemaking, Rodríguez organized an elaborate barbecue at Yellow Rose. Many attendees were unaware that a house wine was being served at the event. This unlabeled wine received sincere praise, with esteemed connoisseurs like Adolfo Cambiaso Sr. and Eduardo Costantini expressing admiration. Rodríguez disclosed that they had devoted seven years to developing the wine, emphasizing their emphasis on quality over quantity.
Spanning four hectares, the vineyard at Yellow Rose cultivates varieties such as tannat, merlot, and pinot noir. Rodríguez favors pinot noir for its smoothness and body, drawing inspiration from the style of a Romanée Conti wine, thereby establishing high standards. Embracing a minimal intervention approach, the vineyard practices natural cultivation without irrigation or chemicals, although it lacks official organic certification. Initial production in 2011 was limited to a thousand bottles due to stringent quality standards, but despite facing challenges in subsequent years, the current objective is to produce 5,000 bottles this year.
Rodríguez’s interest in wine production goes beyond personal enjoyment, reflecting a profound understanding of the process. Although the wine is not yet commercially available, the plan is for exclusive distribution in selected restaurants and establishments, positioning it as the Yellow Rose house wine. As part of his commitment to the polo club, a book documenting Yellow Rose’s equestrian activities, club accomplishments, and lifestyle will accompany the wine, further cementing its unique identity beyond its varietals.
Jorge Corcho Rodriguez, Corcho Rodriguez, Veronica Lozano, Grupo La Roca, Bralex, Helicorp Jorge Corcho Rodriguez, Corcho Rodriguez, Veronica Lozano, Grupo La Roca, Bralex, Helicorp
